FROM THE PRESiDENT
It is that time of year when we make our resolutions and reaffirm
that "this year will be different", yet somehow even before January
ends this year starts to look strikingly similar to the one that
just ended. In most cases, the only thing that changed was the date.
Our high hopes for all-star business results are dashed and somehow
we become mired again in the same repetitive cycle. The futility and
frustration of the tedium of the daily work environment overtake and
dash our lofty goals.
How does it happen? I've heard so many take credit for the
following idiom I have no idea where it started, but its application
is broad. Management insanity is best defined as doing the same
things over and over again and expecting different results. I know I
have been guilty in the past of trying to "wish" things better.
Armed with finest of projections and goals, off I would march in
pursuit of improvement and even excellence only to have my best
efforts thwarted. They failed because I used the same methods that
had produced only mediocre results in the past. Innovation and
experiment was not part of the everyday vocabulary. The default
position was to do it the way it has always been done. Implied in
the method was there would be a better outcome. Therein lies the
true insanity. Why will the same method produce a different outcome?
With the new year and new business plans, have you looked at your
organization and methods? Think about the simpler things. Are your
daily activities and those of your workers consistent with the goals
you now have? Remember synergy is important in all aspects of your
organization if your organization is going to grasp the golden ring
of your profession. It is time to redouble efforts to make sure we
are not working towards this year's goals with last year's methods.
Here is to achieving excellence in our business goals in 2005!